Italian glamour manifested: Etro's brand DNA revels in color, fabric, and an immutable sense of elegance.

Bohemian silk dresses, boldly hued shirts, kaleidoscopic handbags and paisley-printed scarves are mainstays of the beloved fashion house,

which has just celebrated its 50th anniversary.

Since it was established in 1968, Etro has successfully kept the fashion world captivated with its free-spirited attitude and eclectic prints.

Designer Veronica Etro keeps the Etro family tradition alive, referencing the substantial archives and mixing established styles with modern, fresh ideas.

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