Created in 2002 by Gildas Loaëc and Masaya Kuroki, Maison Kitsuné offers a unique, inspirational Art de Vivre blending a fashion brand (Maison Kitsuné), music label (Kitsuné Musique)
and coffee shops (Café Kitsuné). Over the last sixteen years, the multi-faceted Paris-meets-Tokyo brand has consistently grown and increased its international influence organically,
building a loyal fan base all over the world.
“Maison” is the French word for “house, and “Kitsuné” is the Japanese word for “fox”, a symbol of versatility. Legend has it, the fox possesses the power to change its appearance, just like Maison Kitsuné knows how to adapt its repertoire according to inspiration.
Since the brand’s inception, this mythical animal has been Maison Kitsuné’s signature logo, fluidly working its way in, here and there – and of course, shifting faces along the way.
The blue-white-red colorway is the fox’s most famous uniform, as it captures the very essence of the Maison Kitsuné Parisien lifestyle.