Semicouture born from a project by Erika Cavallini who decided to add a new idea to her collection starting from her own origins and more precisely from the debut brand of 2009.

It was no coincidence that the designer decided to leave again concretely from the "head No.1", the first dress designed now seven years ago: the real beginning of the history of Semicouture. The name itself is fascinating, captured by intermediate proof mannequins, timidly away from the "whole" couture, viewed with great respect.

A name that is in some way already procedural, which evokes leaders who are not entirely finished, full of poetic imperfections